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Final Decision: Enabling consumers to make informed choices

In regulating the retail energy market Ofgem has committed, over time, to rely more on enforceable principles rather than detailed rules about how suppliers should run their businesses. 

Last year, Ofgem removed around 30 pages of prescriptive “Simpler Tariff Choices” rules (eg the four tariff cap) that had originated from Ofgem's 2013 Retail Market Review (RMR). Ofgem also committed to overhaul the rules around suppliers’ sales and marketing activities.

Having consulted stakeholders extensively on the detail of these proposals, Ofgem is now publishing our final decision.

Policy milestone details


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